Solution Works offers solutions in every aspect of the product lifecycle, from initial strategy to tactical implementation.
We can take your idea all the way from napkin sketches to retail shelves. Or act as an adjunct to your understaffed department. Or, if all you need is a white paper, we’ll do that too.
Whether you’re just starting a business, you’re a conglomerate looking to expand into retail, or you want to analyze the health of your existing retail strategy, Solution Works has the experience to get the job done.
Our experience in retail planning and operations includes every aspect of getting a product made, sold in retail, and purchased by customers.
Solutions:
Understanding the market is key to the success of any product. But the data can be overwhelming and hard to read.
Solution Works wades through the data with an experienced eye, offering you – as we like to say - insights, not observations, information, not data.
Data can point you in all the wrong directions if you don’t know how to read into it. Correct conclusions come only from years of experience understanding the cycles and habits of the retail floor and consumer CE purchasing habits. Solution Works has that experience.
Solutions:
Let’s face it, getting a CE product to retail takes a lot of players. Your internal team, your partners, the manufacturers, the retailers, and the list goes on. Not all of them are on your team even if they are a part of the team. At Solution Works, we know how to juggle, balance, and dance to make everyone work
off the same page, meet deadlines, and
play nice in the sandbox.
The best mousetrap on the planet doesn't have a chance of success without a strong sales plan and a sound execution in multiple sales channels. Sales are what drive the business. In addition to getting you into your target sales channels, Solution Works can also find and develop new markets and new channels for your products.
In addition, we know how to squeeze existing sources for all they’re worth with sales initiatives, affinity programs, integrated campaigns, and other creative methods.
Solutions:
Our team includes business affairs specialsts and product managers with years of experience in CE. They have developed and packaged both nine-figure deals and simple purchasing contracts; including deals with national retailers, international manufacturers, and Mom & Pop’s down the block.
With that range of experience and insight we know how to negotiate deals to best represent your product to the consumer, and to best approach your business affairs interests. We also maintain relationships with attorneys, who are available to provide legal advice as needed. After all, CE is a specialized business. Beware to those who don’t know the pitfalls
Solutions:
The only shortcut to great product collateral is experience – and that’s not much of a shortcut. At Solution Works, our creative partners have developed the materials to sell hundreds of brands, both big and small, for over 20 years.
Great collateral explains and sells your product better than the competitor’s. It's more
enticing and people want to pick it up. It reads better and people understand it, get excited by it.
We can quickly execute outstanding collateral that will kick-start your product sales, launching it to new heights.
Solution Works is your one-stop-shop for marketing communications. From products sheets to brochures, packaging, interactive kiosks, to integrated campaigns, our creative partners have been driving sales and prompting consumers to purchase CE products for years.
Solutions:
Your partners can make or break the success of your product. That’s why it’s so important they be in the loop. They need to know your product is out there, why it’s special, and the particulars of how to sell it. What they don’t need is a dumping ground for every out of date spec sheet and PowerPoint you’ve got lying around. Any partner communications program must be relevant, up-to-date, and delivered in such as way that is doesn’t take a lot of work for the partners to get it. Because, like it or not, a good deal of responsibility for the success of your product lies in the hands of thousands of short-term or part time twenty year olds. At Solution Works we have years of experience reaching
this audience, keeping them informed, knowledgeable,
and armed with the right tools to get your products sold.
Solutions:
Our specialized solutions cover all those projects you need done but don’t know who to hire, because they don’t fit into a category or are hard to look up in the Yellow Pages. But one thing you know you need is experience.
Whether you are optimizing operations, managing partners, or launching new initiatives, Solution Works has critical thinkers who draw from real world experience and knowledge.
Armed with our experience, you can take on anything.
Whether or not you have an existing Program Management team, Solution Works can help you make your innovations a success. Our team has managed scores of projects from simple enhancements to massive programs representing hundreds of millions of dollars in retail sales.
With Solution Works behind your project, you can draw on more than 100 years of real-world specialized CE experience and “fresh eyes” that will help bring clarity to your challenges.
In a full-service situation our team can step in and drive the program from concept through research and development, manufacturing & transportation. And even help you get properly positioned within retail.
Additionally, we’re also capable of providing lighter services where our team may only help with one “vertical” aspect of the launch program. Or, we could also regularly meet with your Program Managers for a “horizontal” status check to make sure your program is running smoothly and staying on target.
In any case it’s our flexibility, formidable experience and our desire to help our clients make big things happen that will make the difference.
We know it’s often difficult to make decisions with so much information out there. Sometimes your own team offers conflicting recommendations and it’s hard to know who to listen to.
Solution Works acts as a confidential sounding board, helping you consider existing plans, or initiate new ones. Whether the issues are
human capital or working capital we have the
ear & the mind to help solve your business
dilemmas or simply re-assure you that you are
on track.
We’ve got experience in this area with both
public and private companies.
Working with retail buyers requires detailed knowledge of the retail environment and an understanding of their diverse company cultures. Retailers all work differently and have different requirements.
At Solution Works, our team not only knows the buyers, they’ve been the buyers. We know what motivates buyers & how they can
help or hinder your planning and execution.
We know what it takes to maximize your profitability
and negotiate a favorable in-store presence.
