The expertise of our people is what makes Solution Works so tremendously valuable to our clients.  Led by a core group of seasoned principals, Solution Works develops custom teams to meet your needs. We hand pick each team member from our nationwide network of executives and professionals who have real-world experience in the CE Industry at leading manufactures, service providers and all type of retailers large and small.

At the same time, our principals are working executives. They get to know your business and the problems you are facing. And after they help

 

develop strategies to meet your challenges and build your dream team to make things happen, they don’t disappear.

Our principals remain involved in your business at all times. All team members report directly to the principals, so you’ve always got a Solution Works executive involved in your business.

This combination of real-time real-world consultants along with personal attention from our Principles is one of the many things that sets Solution Works apart from other consulting companies who may be assigning people who have fallen out of touch with the business.

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PRESIDENT & GENERAL MANAGER

Rocco has been “plugged into” the Consumer Electronics business for more than 15 years.  During that time he has taken scores of key brands, products & services to new levels of revenue and market success. Most recently he served as the Vice President of Product Marketing & Distribution for XM Satellite Radio with responsibility for creating revenue and driving subscription growth via product development, product marketing & sell-through at Retail.  Throughout his career in Consumer Electronics, Rocco has led the launch of new products, repositioned established products, and created both niche and mega-brand images that resonate with consumers across all age, gender, social, cultural and economic demographics. 

His exceptionally unique insights have developed from real-world Executive tenures at leading Retailers, Manufacturers & Service

 

Providers giving him an unparalleled perspective into each of their strategies, tactics & operations. As such, his well-rounded knowledge of the CE landscape gives his clients a very powerful tool to make big things happen even when they have limited funding. Rocco is recognized within the industry as a driving force for creating and managing industry leading ROI-based programs that have led to marketing innovations, and resulted in stronger market positions, brand recognition, corporate images and hundreds of millions of dollars in revenue.

The list of Fortune 500 companies & CE Leaders that Rocco has worked with is extensive but a few are highlighted below:
Retailers & Distributors- Circuit City, Best Buy, WalMart, Key Regional Retailers, RS&I, DBL & Petra
Manufacturers & OEMs- Sony, Pioneer, RCA, Toshiba, LG, Panasonic, Audiovox, Motorola, Flextronics, Jabil, Namsung
Service Providers- XM, Sirius, DIRECTV, TiVo & SunRocket

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The Solution Works team of Partners and Associates combined have hundreds of years of experience within the CE industry.  From board rooms to store managers you will benefit from some of the brightest minds in the business. 

In an effort to fulfill your needs we will work with you to develop a customized “dream team” of active industry players who have real world success managing similar challenges.  Their tenures at leading companies have honed their cutting-edge skills which will be applied to your tasks and ensure that they are fully in touch with the pulse of the business. 

It’s the benefit of this residual knowledge applied to your specific challenges that will give you “pre-tested” strategies & tactics at a fraction of their expected costs.  And you can rest assured that all of our Partners & Associates assigned to your business are carefully screened for any potential conflicts of interest and have honored themselves with years of proven integrity in the industry. 

It’s a completely new level of confidence you can expect only from the Solution Works team when unwavering integrity and rock-solid professionalism lead to your business’ success.

 

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BUSINESS AFFAIRS & OPERATIONS

A graduate of Harvard Law School, Alan brings a broad and deep business affairs background to support all aspects of structuring account programs, deal negotiation and contract formation for Solution Works clients.  Drawing on ten years of legal and business affairs experience, including eight years as in-house counsel for a range of companies, Alan’s expertise covers all aspects of B2B and B2C, with particular focus on technology and consumer electronics.  Beyond Alan’s business affairs experience, he brings years of practical and business knowledge to bear on every project.  Alan’s unique mix of business affairs, sales and general business counseling

 

experience assists Solution Works in crafting the overall strategy and targeted programs developed for each individual Solution Works client.

Alan’s broad knowledge of business affairs issues, coupled with his unparalleled experience solving practical business issues, fuels his ability to lead clients into new relationships, enabling them to tap new markets quickly and effectively.  Getting ahead in the CE space requires effective relationships formed and managed in accordance with industry best practices.  Alan, together with the rest of the Solution Works team can get you “plugged in”.